General Terms and Conditions for the Benefits Card – Julian Alps Card: Bled
I. GENERAL PROVISIONS
1. These Rules set out the general terms and conditions for the “Julian Alps: Bled” loyalty card (hereinafter referred to as the “JA: Bled card”), issued by the Bled Tourist Board, Ljubljanska cesta 27, SI-4260 Bled (hereinafter referred to as the “Bled Tourist Board”).
2. The following definitions used in these general terms and conditions shall have the following meaning:
- a “guest” is a natural person staying with one of the providers working in partnership with the Bled Tourist Board;
- a “provider working in partnership with the Bled Tourist Board” is a provider of overnight accommodation in the area of the Municipality of Bled and the Municipality of Gorje that concluded a valid partnership agreement with the Bled Tourist Board for “marketing activities in the destination of Bled” for the current calendar year;
- a “holder” is a natural person over the age of 6 who has completed the application form and obtained the “JA: Bled” card;
- the “JA: Bled” card is a digital loyalty card issued free of charge by the Bled Tourism Board to any holder who meets the conditions for its acquisition. By completing the application form, the holder can obtain certain benefits when using the “JA: Bled” card.
II. CONDITIONS FOR OBTAINING THE “JA: BLED” CARD AND THE VALIDITY OF THE “JA: BLED” CARD
3. The “JA: Bled” card can be obtained free of charge by a natural person over the age of 6, who spends at least one night in the accommodation facility of one of the providers working in partnership with the Bled Tourist Board; children under the age of 6 do not need a card and can make use of the benefits if they are accompanied by an adult who is a holder of the “JA: Bled” card.
4. Minors may obtain the “JA: Bled” card under the following conditions:
- any person aged from 6 to 15 may only obtain a card based on an application form submitted on their behalf by their parent or legal guardian;
- any person aged from 15 to 18 may submit the application form on their own behalf, but it is considered that the application form was filed with the consent of their parent or legal guardian.
By submitting the application form for a minor, their parent or legal guardian confirms that:
- they agree with these general terms and conditions,
- they allow the minor in question to use the card,
- they agree to the processing of personal data of said minor in accordance with these general terms and conditions.
The person who submits the application form for a minor guarantees the correctness and completeness of the submitted data and the existence of an appropriate consent, if said consent is not given directly by the parent or legal guardian.
The Bled Tourist Board reserves the right to condition the issuance or the use of the card by a minor in terms of their relation to the adult (e.g. parent, guardian) who is also a holder of a card.
5. The “JA: Bled” card is not transferable and can only be used by its holder, i.e. the person whose first and last name are written on the card.
6. During their stay in the accommodation facility of the provider working in partnership with the Bled Tourist Board, an individual may only obtain one “JA: Bled” card. The “JA: Bled” card is valid for the duration of their stay, from the first day of validity to 24 hours of the last day of validity of each card.
7. The “JA: Bled” card can be obtained by submitting a fully completed online form (all fields marked with an asterisk (*) must be completed) that the guest can access by scanning the QR code which redirects them to the application form. The QR code is available to all guests of the providers working in partnership with the Bled Tourist Board offering overnight accommodation. After submitting all the mandatory information, the guest receives a digital “JA: Bled” card to its e-mail address, together with a link to the list of current benefits.
8. By submitting a fully completed application form for the issuance of the “JA: Bled” card, the holder declares and agrees that they have been made aware of the general terms and conditions for the “JA: Bled” loyalty card and that they accept them in full. The general terms and conditions are available at https://www.bled.si/en/general-terms-and-conditions-for-the-benefits-card-julian-alps-card-bled/. Any changes of the general terms and conditions applicable at the relevant times shall be published on the website.
9. The holder of the “JA: Bled” loyalty card ensures that the information provided is accurate and bears all responsibility for any incorrect, incomplete and outdated information that would result in the loss of benefits related to the “JA: Bled” loyalty card.
III. USING THE “JA: BLED” LOYALTY CARD
10. The holder may only make use of the benefits enabled by the “JA: Bled” loyalty card when presenting a valid card.
11. The benefits in the context of which the holders of the “JA: Bled” loyalty card receive any discounts are not cumulative and are mutually exclusive with any other discount coupons.
12. Free services enabled by the “JA: Bled” loyalty card may be used by the holder in accordance with the working hours of the provider and the availability of capacities.
13. The “JA: Bled” loyalty card allows the holder to make use of the benefits listed in the current list of benefits published at https://www.bled.si/en/accommodation/julian-alps-card:-bled/.
14. In the event of force majeure or technical issues interfering with the smooth operation of the computer system, the Bled Tourist Board does not guarantee that the holders of the “JA: Bled” loyalty card will be able to use the benefits related to the “JA: Bled” loyalty card for the duration of the issues.
IV. PROVIDING ASSISTANCE TO THE HOLDER OF THE “JA: BLED” LOYALTY CARD
15. Employees of the Triglavska roža Bled Infocentre are available for any assistance and questions related to obtaining the loyalty card and making use of its benefits; furthermore, you can also send an email to .
16. The holder of the “JA: Bled” loyalty card is responsible for the safe storage and proper use of the card in such a way as to prevent any damage, misuse, loss or theft of the card to the greatest extent possible.
V. CHANGES
17. The Bled Tourist Board reserves the right to change or terminate the benefits programme of the “JA: Bled” loyalty card (acquisition conditions, benefits related to the “JA: Bled” loyalty card, etc.) and/or the terms of use of the “JA: Bled” loyalty card. The holder is not entitled to any compensation due to any change, including the cessation of the benefits programme.
18. The Bled Tourist Board reserves the right to change the general terms and conditions for the “JA: Bled” loyalty card at any time without prior notice, if this is required due to reasons of technical or commercial nature or due to reasons caused by the public. The holder of the “JA: Bled” loyalty card can obtain information about any changes of the general terms and conditions for the use of the “JA: Bled” loyalty card at https://www.bled.si/en/general-terms-and-conditions-for-the-benefits-card-julian-alps-card-bled/.
19. The Bled Tourist Board assumes no responsibility for any misuse of the “JA: Bled” loyalty card and reserves the right to introduce any necessary measures in case of improper use or misuse of the “JA: Bled” loyalty card. Any non-compliance with the general terms and conditions of the “JA: Bled” loyalty card and falsification of information provided to the Bled Tourist Board shall result in the destruction of the holder’s loyalty card and in the revocation of their benefits.
20. Partners of the Bled Tourist Board are not obliged to verify the identity of the holder of the “JA: Bled” loyalty card when they use said card. The Bled Tourist Board shall not be held liable for any damage caused by incorrectly provided information.
VI. PERSONAL DATA PROTECTION
21. The personal data obtained shall be used pursuant to the applicable law in the field of personal data protection and the General Data Protection Regulation for the purpose of issuing and managing the “JA: Bled” loyalty card.
22. The personal data controller is the Bled Tourist Board. The controller shall process the personal data obtained for the purpose of verifying the eligibility for obtaining the loyalty card, creating the loyalty card and managing the loyalty card pursuant to point (b) of Article 6(1) of the General Data Protection Regulation (acceptance of these general terms and conditions).
23. The controller shall store and protect the personal data accordingly in order to prevent any unauthorised disclosure of data to unauthorised persons.
24. The controller shall only allow the following authorised users to process or transfer personal data: the authorised employees of the controller, the authorised persons processing personal data for the contractual processor of the controller, and the persons who can demonstrate that they have been authorised to access personal data in the framework of the legislation or bylaws.
25. The controller shall not use automated decision-making, including profiling. Personal data shall not be transferred to third countries or international organisations. The provision of data is a contractual obligation pursuant to these general terms and conditions.
26. The individual providing their personal data for the aforementioned purpose is aware of the fact that they have the right to be informed, the right to completion, correction, limitation of processing, deletion and portability of personal data, the right to file a complaint with the Information Commissioner, and the right to a judicial protection of their rights. The individual may submit a complaint to the Information Commissioner (address: Dunajska 22, SI-1000 Ljubljana, e-mail address: phone: +386 (0)1 230 97 30, website: www.ip-rs.si).
27. To find out more about the handling of personal data by the controller, you can write an e-mail to the personal data protection officer () or find the required information on the website of the Bled Tourist Board.
VII. CUSTOMER COMPLAINTS
28. All complaints related to the use of each individual benefit, as well as any disputes related to the issuance and use of the “JA: Bled” card, shall be resolved by the competent department of the Bled Tourist Board.
29. When resolving complaints, the Bled Tourist Board shall consider the applicable regulations governing the field of consumer protection.
VIII. OTHER PROVISIONS
30. Any and all disputes arising from the use of the “JA: Bled” loyalty card and these general terms and conditions for the use of the “JA: Bled” loyalty card that shall not be resolved amicably by the holder and the Bled Tourist Board shall be resolved by the court having substantial jurisdiction in line with the headquarters of the Bled Tourist Board.
31. These general terms and conditions for the “JA: Bled” loyalty card shall enter into force on 15 April 2026.
Bled, April 2026
Javni zavod Turizem Bled (Bled Tourist Board)