Local people – the key to everything?

21.01.2021 | News

Mateja Res Vrt okusov Bled Boris Pretnar Gorje© Boris Pretnar

What makes a holiday destination special? Its natural and cultural attractions? Yes. Accommodation facilities? Yes. Good restaurants? Sure. Outdoor activities? Yes. Top-quality cultural events? Yes (More about the above).

But first and foremost, the people who live there. Local people give a destination its character, personality and soul. A tourist resort may be packed with luxury hotels, hold daily concerts by world-known authors and exhibitions by famous artists, have the best ski routes, and yet, if it does not have the people who support and live tourism, it is just a very beautiful and also very expensive gift box, which is, sadly, empty.

Read more here in our new blog >